The Chinese company OPPO, which is the fourth largest trademark internationally in the field of mobile phones, is preparing to launch its newest smartphone OPPO F1s which is known as the “Selfie Expert” and is considered one of the bestselling phones of the company since it has been launched internationally.
The company seeks to make use of the successes that it has achieved lately in some of the markets in the region, specifically those in the United Arab Emirates, Egypt, Algeria, Morocco, and Qatar, in order to increase the extent of its expansions and be at the forefront of its field.
The smartphone F1s is called the “Selfie Expert” thanks to its 16 megapixel front camera. It has met with overwhelming success in a number of markets, including markets in Southeast Asia, due to its several distinctive features such as its strong-performing 3 GB RAM, an internal storage space of 32 GB which can be increased until 128 GB using an SD external memory card, and a fingerprint sensor with a speed up to 0.22 seconds.
Recently, OPPO was able to strengthen its status within the Chinese market and now occupies the first place. It has also reached the second place among the largest trademarks in the markets of Southeast Asia, and is in the third place in the Indian market.
Although OPPO has only recently joined the smartphone market, in 2014 to be exact, it has succeeded to achieve superb growth rates in several international markets within a short amount of time. For this reason, the company seeks to make the best use of these successes so as to consolidate its presence and be at the forefront of Middle Eastern and North African markets.
OPPO is considered the fastest growing over the past 12 months in China with an annual growth rate reaching 124.1% by the end of June 2016.
The company also occupies the fourth place internationally in terms of smartphone sales in the second quarter of 2016 with a market share estimated at 5.4 % according to recent statistics issued by the company Gartner for Digital Marketing Research and Insights.
It is worth mentioning that the company OPPO Electronics is a Chinese electronics manufacturer established in 2004, and its headquarters is based in Guangdong, China. Its products include MP3s, televisions, DVD and Blu-ray players, in addition to smartphones which the company began producing in 2008.
The company has several divisions in various countries worldwide such as: India, the Philippines, Vietnam, Thailand, Pakistan, California in the United States. In addition, it has branches and distributors around the world who provide consumers with different services and offer them a special experience with the new Chinese technology available in international markets.
Akram Sbitany & Sons has been the sole dealer for OPPO Mobile since the beginning of 2016.